What You Need To Know About Site Performance Monitoring

It's not enough to have your company’s site up and running; you must also ensure it functions correctly. This way, you will convert your visitors into leads and, eventually, customers. Conversely, you could drive your site visitors away if they constantly experience difficulty opening or navigating your site.

According to Google, even a 1-second delay in loading your retail site can affect the user conversion rate by 20%. Now imagine the customers you’ve lost owing to bugs, errors and an improperly functioning site. Thankfully, adequate site comparison tools and techniques are available for performance monitoring.

This article will give you an insight into site performance monitoring, the things to look out for, and the many benefits it has for you. If you’re looking for how to go about the process, this is just what you need.

Metrics of Site Performance Monitoring

When monitoring your site performance, there are some things you should look out for. These metrics can help you determine whether your site is at optimum performance, and they include the following:

1. Response time; this is the amount of time it takes your server to respond to a user's request.
2. Page Load Time; this is the amount of time it takes your site to load on a user’s device fully.
3. Server Response Time; this is the amount of time it takes a server to send the first byte of data in response to a user’s request.
4. Server Uptime; this is the amount of time your server is up and running.
5. Other Key Performance Indicators (KPIs) include the number of user requests per second, the number of users, the amount of data on the site, etc.

You can quickly identify and fix any performance issues by monitoring these metrics.

Tools And Techniques For Site Performance Monitoring

Some techniques have proven successful in site performance monitoring; you can try out any of them.

• Visual regression testing, also called User Interface (UI) testing, involves monitoring your site's visual appearance and how users interact after any modifications. By incorporating VRT into site performance monitoring, you can ensure that no UI changes go unnoticed, as it will test your site in different versions.
• Synthetic monitoring involves simulating user interactions with your site or mobile application. This way, you can experience first-hand how users interact with your site.
• Application performance monitoring focuses on the performance of your application's code and underlying infrastructure by measuring database performance, server response time, and other technical factors.
• Real User Monitoring involves collecting data from real-time users to gain insight into the user experience and behavior.

As for the site comparison tools, a good number of them are available for your use. However, you can try out Cursion to run a proper site performance check.

Benefits of Site Performance Monitoring

Site performance monitoring ensures you always provide your customers with the best services. Some of its numerous benefits include enhanced user experience, increased conversion rates, reduced bounce rates, and customer satisfaction, among others.

With the best site comparison tools, you can bet your conversion rates will go through the roof. Cursion is redefining how to achieve these, offering you a reliable means to test your codes before they go live. Whatever your business goals are, ensure your customers get the best online experience while navigating your site or products.